Internet + Qingdao Decoration

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Today, we are in the era of rapid development of the Internet. The Internet has changed people's living habits and consumption patterns, and has also brought opportunities and challenges to all walks of life. In this era of "Internet of Everything", the birth and application of the "Internet +" model has changed the development model of many industries. In the increasingly fierce market environment, the decoration industry is one of the most representative industries. With the continuous improvement of national living standards, the requirements for living environment are also getting higher and higher. Under the background of consumption upgrading, the consumption power of decoration is also increasing day by day. In order to meet the decoration needs of improving housing, the industry has ushered in a new stage of development.

From traditional decoration to Internet home decoration, the Internet + decoration model has attracted many companies to chase after each other. With the help of emerging technologies such as the Internet, big data, cloud computing, etc., the "Qingdao Decoration" platform integrates industry resources. The platform covers decoration, building materials, home furnishing and other fields. It brings together well-known decoration companies, personalized decoration solutions, and professional construction teams. , The whole process from the selection of materials to the construction of the decoration team is transparent, professional and standardized, and fully meets the decoration and decoration needs of consumers. In response to the government's call to continue to explore the industry reform of "Internet + Qingdao Decoration", we also conducted exclusive interviews with non-conceptual design and decoration enterprises. From the founder, Mr. Yu Xinyong, we have felt the innovation and influence of the Internet wave on the industry. Entrepreneurs have embraced and thought about the Internet, and more practically observed the practical actions of Internetization in the decoration industry.

With the steady growth of the per capita disposable income and consumption expenditure of Chinese residents, the consumption investment in the field of home furnishing has also continued to increase, which has promoted the market scale of China's decorative materials industry to maintain a relatively stable and sustained growth. In addition, with the continuous improvement of people's living standards and aesthetic concepts, new environmentally friendly, healthy and multi-functional decorative materials have been continuously developed and applied, and the decorative material market has gradually diversified. Benefiting from the stable development of upstream and downstream, the decorative materials industry has shown a good development trend, and the scale of the industry has continued to expand. The market size of decorative materials increased from 3.88 trillion yuan in 2016 to 4.29 trillion yuan in 2019. Affected by the COVID-19 pneumonia epidemic in 2020, the market size of decorative materials decreased to 4.05 trillion yuan, a year-on-year decrease of 5.4%. However, with the effective control of the COVID-19 epidemic, the decorative materials market will resume its growth trend. It is estimated that in 2022, the size of the decorative materials market will reach 4.36 trillion yuan. However, with the accelerated integration of the consumer Internet and the industrial Internet, in the face of increasingly fierce market competition and the growth of personalized consumption trends, the operating models of traditional industrial enterprises are obviously out of reach. Only by realizing digital upgrading and transformation can traditional industrial enterprises carry out comprehensive digital transformation of their own industries, implement production scheduling, comprehensively improve their response speed and adaptability to the market, comprehensively enhance their core competitiveness, and obtain more growth opportunities.

In this way, the efficiency transformation of production is promoted, and the threshold for data processing and analysis of suppliers is greatly reduced. At the same time, it also allows suppliers to gain in-depth insight into user needs and consumption preferences, formulate clearer, more refined and targeted product selection and configuration strategies, and continuously monitor and update all data in real time, and iterate their own data analysis models. Finally, it realizes its own digital intelligence and refined management of users. Internet decoration is under the background of "Internet +", with the help of Internet thinking and Internet tools, to transform the existing problems of traditional decoration, through disintermediation, de-channelization and standardization, optimize and integrate the decoration industry chain, and subvert the user experience of traditional decoration. , make the decoration simple, transparent, delicate, and more cost-effective.

In order to revitalize the national brand, Mr. Yu Xinyong, the founder of the "Qingdao Decoration" platform, joined hands with Ningbo Yunyue to create the first mobile Internet sharing ecology in China. PAAS platform), blockchain and shared technology provide technical services for partners, entrepreneurs, business associations, etc. in various industries, and provide operation and business based on five layers (technology sharing, content sharing, commodity sharing, business value sharing) service, to bring users the most perfect shopping experience.

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