How do we media write explosive copywriting?

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How do we media write explosive copywriting? In today's society, everyone can be a self-media person, so how can self-media improve the reading volume? How can I write a blockbuster copy? The most important thing in popular copywriting is the title. Today, I will introduce to you several common methods for popular titles:

01 Declare Law

There is no wordplay, the title directly points out the intention, and straight to the point tells the reader what benefits or services can be obtained here. Announce the content of the article directly, point out the key points, and let the reader know at a glance.

02 Intimidation Act

To attract readers' attention by increasing the user's fear, especially for users with a certain concern, increasing their fear can cause their sense of crisis, so as to have a sense of identity with the promoted products and services. But it should be noted that when we use this method, we can't be too exaggerated, otherwise it will be easily judged as a headline party.

03 Questioning

Use questions to arouse readers' interest in reading, attract users' attention, trigger their thinking about the problem, and deepen their impression of the copy. However, when considering problems, we must proceed from the interests and curiosity of readers, so as to achieve the purpose of attracting readers' attention, otherwise, the opposite result will be produced.

04 Contrast method

By using the method of contrast to set off the characteristics of the product, it can deepen the user's understanding of the product and attract users' attention to the product.

This method is very effective, but we must grasp the characteristics of the product.

Above, these several title creation skills are worth learning. In addition, you can also use professional self-media tools to write headlines, such as Yizhuan's explosive article title assistant, which can automatically generate multiple explosive article titles by entering keywords, which is still very practical.

JW Zine - Notion Blog

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